Shifting responsibility to consumers minimises the role of energy industry and policymakers, University of Sydney research suggests
Electricity generation is responsible for close to half of Australia’s emissions, based on 2021 International Energy Agency estimates, with transport and industry also major emitters.
In the context of the energy market, Van Laer said, storytelling should emphasise the role of companies and governments alongside individuals.
“At the moment, it’s not presented that way,” he said.
“It’s like ‘you, consumer, you can do this on your own and then we [companies] will fall in line.”
This is almost exactly what the article says doesn’t work. We’ve been laying the bulk of the responsibility on average consumers–figure out your consumption, find better options–before insisting that corporations make better options available for consumers.
So, why not try putting some of the responsibility on the largest polluters first for a change? Jail or prison time instead of fines for the decision makers knowingly contaminating environments because it’s cheaper than doing things right, high corporate taxes to fund environmental remediation for the damage already done, penalties for continuing to produce goods in wasteful and unnecessary plastic packaging, incentives for work towards innovative, environmentally sound materials science and engineering. We haven’t tried any of these things, we’ve just been telling consumers, “There are better options out there, use those. It’s your responsibility!”
Like geez, it’s not as if consumers will stop bringing their own bags to the grocery store or using the reusable straws they already bought. Lots of us are already invested in doing better than we have in the past. We can continue to educate the public while also updating our legislation to drive corporate participation in the process. Why wouldn’t we?
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