This year's breakouts like 'Project Hail Mary' and 'Obsession' were made by filmmakers who sweated. While CG-stuffed franchise disappointments such as 'Supergirl,' 'Moana,' and 'The Mandalorian and Grogu' looked lazy.
“No CGI” is primarily dishonest marketing hype that actively minimizes the work of talented artists. Yes, they had a puppeteer steering a plastic ball around for Project Hail Mary, but they also replaced 100% of the practical ball with CG. Especially at a time when people are so opposed to AI because it devalues human art, I think it’s important to be aware of the other ways we devalue art that have nothing to do with AI.
This fantastic YouTube series done by a career FX artist does an excellent job of dispelling the marketing hype and recalibrating the conversation around CGI in movies.
“No CGI” is primarily dishonest marketing hype that actively minimizes the work of talented artists. Yes, they had a puppeteer steering a plastic ball around for Project Hail Mary, but they also replaced 100% of the practical ball with CG. Especially at a time when people are so opposed to AI because it devalues human art, I think it’s important to be aware of the other ways we devalue art that have nothing to do with AI.
This fantastic YouTube series done by a career FX artist does an excellent job of dispelling the marketing hype and recalibrating the conversation around CGI in movies.